The definitive path to mastering sales.
Sales training is an investment in people, and Sandler's Sales Certification program is the market leader for ensuring organisations know exactly how well their investment is performing.
"Social Selling is not about blasting marketing messages to a large online audience. When done correctly, it's more like entering a virtual networking event and starting interesting conversations."
Mike Montague, Director of Content Marketing
The Sandler Certification program provides unlimited opportunities for Sandler sales professionals to enhance their sales skills as they advance through the four levels of certification. Upon completion, participants are awarded appropriate certification for each level.
The Bronze level focuses on knowledge. This level is designed to give participants the foundational understanding of the Sandler methodology so they can start applying the principles in their selling environment. Participants are required to successfully complete classroom training as well as a series of Sandler Online courses and examinations
The focus of the Silver level is application of knowledge. This level is designed to ensure that participants who have earned Bronze Certification are able to apply Sandler strategies and techniques to their selling roles. Participants are required to demonstrate classroom competency in the Sandler methodology, continued study through Sandler Online courses, and successfully complete exercises and role-play demonstrations.
The Gold level of certification focuses on skills, and is designed to ensure that participants who have earned Silver Certification are able transfer their learning and skills to effective behaviours in the field. Participants are required to demonstrate continued classroom competency in more advanced concepts, continued study through Sandler Online courses, and successful completion of exercises and role-play demonstrations.
The Master level of certification ensures that participants who have earned Gold Certification reach and sustain behaviours needed for top-tier performance. Participants are required to demonstrate completion of specialty designations and documentation of field performance results.